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BeMyDD Announces Memorial Day Weekend Campaign to Decrease Drunk Driving Nationwide

Company giving away "DD for a year" for Memorial Day Holiday

Date Posted: Thu, May 21 2015, Los Angeles, CA
LOS ANGELES, CA (May 21, 2015) – BeMyDD (Be My Designated Driver), the nation’s largest designated driver service, today announced the launch of a new responsibility campaign to curb drunk driving during the Memorial Day weekend. All new customers will receive $20 off their first ride by using promo code REMEMBER and will be entered to win the grand prize of a “DD For a Year” (a $2000 value). 

Memorial Day weekend, traditionally viewed as the start of the summer season, also marks the beginning of an increase in the number of vehicles on the road. With summer comes spikes in traffic and car accidents; according to the National Highway Safety Traffic Administration, drunk driving deaths increase over holidays like Memorial Day, with 377 crash-related fatalities occurring during the 2012 Memorial Day holiday period. 

“We always want people to have fun responsibly and enjoy holiday weekends,” said Arthur Simanovsky, BeMyDD president and CEO. “Memorial Day and the kick off of the summer season make it all that more important that people have options like BeMyDD, where they can find designated drivers easily and affordably.”

BeMyDD, a service where drivers drive customers in their own vehicles, offers a convenient transportation alternative to taxis and eliminates the need to force a friend to stay sober to act as a designated driver. With the BeMyDD website or smartphone app, customers can request a personal driver to drive them wherever they want to go over the course of their reservation, whether visiting bars, barbeques, or family gatherings. If customers have already driven to a location and do not want to drive home, they can use BeMyDD’s pickup service, where drivers will come pick up both the customer and his/her car and drive them home safely. Hourly personal drivers cost $14-$19.50/hour, depending on location, while pickup service is $25 + $3.45/mile. Read more about how BeMyDD works at http://www.bemydd.com/how-it-works.html.

The Memorial Day Campaign will run from May 22nd to May 25th, with the grand prize winner of a designated driver for a year (up to 100 hours of service) announced on Tuesday, May 26th. New customers can sign up at www.bemydd.com/customer/register.

About BeMyDD

Founded in 2010, BeMyDD (Be My Designated Driver) is the nation’s largest designated driver service, currently operating in 76 markets in 31 states. This convenient, safe, reliable and affordable alternative transportation service provides a chauffeur at a discounted rate by driving the customer's automobile. Professional, experienced drivers are fully background-screened, interviewed and insured by ByMyDD and wear formal business attire.  The company has national partnerships with leading liquor and wine companies to promote social responsibility, including Total Wine & More and Brown-Forman. To schedule a professional driver, go to BeMyDD.com, call +1 (877) U-BeMyDD (823-6933), or download the mobile app. You can follow BeMyDD on Facebook; LinkedIn; Google+; YouTube and Twitter. 


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Contact:

Alexa Milkovich
V.P. of Marketing
alexa@BeMyDD.com
+1 (440) 521 1629
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